Fly With Zoom

Digital Campaign

The first digital campaign introducing Zoom Characters to Nike’s Universe . A collaboration with Nike’s Kid design team, we create a character that embodies speed, agility and innovation for Air Zoom Series. Sneakers for the renegade who love to run and hungry for speed.




Snappy, Enegetic, aglie, speedy












Work in Progress





Client / Nike      Art Director / Erica Bech      Character Design / Saiman Chow      Visual Development / Saiman Chow      Animation / Saiman Chow      Additional Animation / Jaedoo Lee     

Copyright © 2002-2021 Saiman Chow, Macau Inc, USA. All Rights Reserved.